Betsy began her career within the Banking and Real Estate Industries in Marketing and Customer Relations Training & Development. Stepping into the world of Entrepreneurs, she was co-founder of Jordan McColl & Associates, a meeting and events company and later founded the Creative Connection, Inc. a full service marketing company.

During this time she produced, Power Track, a two time International Film Festival winner which is used as an example in the new BullsEye! series to illustrate the seven tactics.

An executive coach since 2002, Betsy is accredited through the International Institute of Coaching and Mentors (IIC&M) based in London, England. As one of the first Mind/Body Educators in the US, certified by Deepak Chopra and David Simon through the Chopra Institute, the psycho-physiological origin of disease is a recurring theme in her work.

She received her BS in Business Administration from UNC and her PhD in Experiential Training through Direct Impact and the Legacy Center.

Betsy Jordan, ASC@IAC&M, BullseyeCoach™



The coaching process starts and ends with the client. The first thing our coaches will discover is your communication needs, in person, via phone, email or Skype. You set the communication style and our program can be delivered and transformation begins.


If you don’t want anyone to know anything, they won’t. In the end, we hope that you will want to tell the world about this process. But what, when, where and with whom you share your journey is entirely up to you.